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JOA

 

ABOUT THE BRAND

JOA is repurposing garments charity shops can't sell into one-off jackets. Mixing edgy aesthetics with innovative pattern-cutting, we love creating for different personalities and want to inspire individuality with a sense of community. 

 

THE FOUNDERS
Julie is the business and marketing mind and looooves everything related to local innovative business models; Olivia is the person behind the shape of our jackets and is constantly finding new ways to make our production zero waste; Anna is the patchwork queen and fashion gal.