Genes
32 products
Online
Peru
Peru
100% natural fibres such as Pima cotton
Born out of more than 20 years of family tradition, cousins Carolina and Juan Miguel are the third generation working with knitwear and Peruvian materials. The brand was created with the aims to promote slow fashion and sustainability in the industry.
Genes, a knitwear fashion brand established in 2020 and proudly based in Lima, Peru, is committed to showcase the beauty of Peruvian artisanal craftsmanship through a sustainable approach.
We have created the LDC values in the form of our three symbols that explore the mindful, traceable and transparent processes and practices that our brands adhere to and stand for, to help you discover how the products are made and make conscious choices.
Genes aims to offer long-lasting knit garments by using natural fibers to ensure high quality over time and to reduce impact on the environment.
Genes ensures their workers and producers are working in best conditions and are mentally healthy.
All pieces are made with a long life cycle in mind, to avoid them from ending up in landfills. Each collection is limitedly produced to prevent overproduction.
Book to shop 1-1 with the Designer. Have specific questions on their products or want to see it up close and personal? Who better than the Designer to talk you through the product, after all, they created it! Learn about sizing, materials, fit and how each product is made with a personal shopping session with the face behind the brand.
BOOK 1-1ATTEND OPEN STUDIO