Last year we all acknowledged that it’s well and truly time to ‘Fuck Fast Fashion’, but in 2019 we’re asking: what are we actually going to do about it? We know where the issues lie, the environmental impacts, the social injustices, the businesses pumping out collection after collection to satisfy the hungry customer, so... what’s next? Looking towards a brighter future is about slowing down the industry, questioning how we shop and looking for the next innovations to make a real change.
The Economist has delved into some of these issues in a mini documentary, “In Fashion: What Will People Wear in the Future?”. Fashion and technology are working closer than ever, bringing to light the innovations occurring in the retail industry. New fabrics are being discovered or created, and it is becoming more and more common for materials to be produced in laboratories. This enhances the amount of control scientists and designers can have over the product and helps them control their impact. For example, instead of harvesting the larvae of silk worms, silk can now be produced in a test tube, making it more sustainable and efficient.
Video credit: economist.com
Here at Lone Design Club we care about where the future of fashion is heading, and love to discover the newest innovations and meet the pioneers on the forefront of sustainable change. On Monday 18thFebruary, we’ve teamed up with TECHstyler to run a panel of experienced industry professionals to discuss: Redefining Luxury - Sustainability + Innovation in Fashion. Aiming to encourage consumers to become more mindful of their purchases, will take a look at the designers who are revolutionising the industry, explore a move towards circularity and how this all fits in with our perception of luxury. TECHstyler, led by Brooke Roberts-Islam, open the discussion on the future of fashion, her own experience being on pioneering sustainable materials and processes for use in fashion.
Over the London Fashion Week period we aim to draw a focus to the brands who share a similar ethos, using recycled and organic materials and believe in spirited fashion. These brands take an invested approach in the production of their designs, knowing exactly how the materials are sourced, how they are produced and how they are sold.
Image credit: pexels.com
Designers such as Fabric for Freedom aim to fight the stereotype of the fashion industry by addressing exploitation and seeking solutions for the current environmental crisis. As such they ethically produce in the U.K, they ensure fair wages and good working conditions. It’s not just clothing, but accessories are also taking an ever conscious approach to what materials are used, including brands like Luxtra who only use responsibly sourced leather for their handbags and use only natural plant-based and non-toxic dyes to maintain environmental mindfulness.
Image credit: e-huafu.com
Join the conversation
Redefining Luxury - Sustainability + Innovation in Fashion 59 Greek Street, Soho, W1D 3DZ 18th February 2019 6pm - 9pm Get your tickets here
We love discovering brands that are doing good, and now you can too at our LFW store this London Fashion Week, 13-16th February, 10-7pm daily. Click here for more information