MEET OUR EMPOWERERS 23rd JULY

MEET OUR EMPOWERERS: FLAVILLA FONGANG

Flavilla Fongang is the Creative Brand Director at creative branding and marketing agency 3 colours rule. We are so excited to welcome her as a speaker to our next Female Empowerers & Entrepreneurs networking evening on Monday 23rd July! She will be giving guests tips on how to raise your personal brand, from her 10 years experience in the industry. Get to know Flavilla before Monday's event, as she shares her story, inspiration, challenges and tips for entrepreneurs in the interview below...  (and book your ticket while you're here!)

Exclusive offer for Female Empowerers & Entrpreneurs guests: Complimentary brand review, with easy to follow advice on how to use your brand or personal brand to drive more quality leads

What drove you to start your own business?
3 Colours Rule was originally born as a fashion styling consultancy. I used to work in the oil & gas sector which allowed me to travel around the world. I met interesting people through my business travels and I came to the realisation I needed to do something meaningful which would have a positive impact on individuals. That’s how I decided to follow my interest in fashion, studied through self-teaching and launched my career as a fashion stylist a few years later.  My career swiftly led me to run big fashion projects with well-known brands. I started to meet a lot of individuals who wanted to do the same thing as me. I could ignore them and this was a great opportunity to help individuals on a worldwide scale. So, I decided to transform my fashion stylist knowledge and expertise as a fashion styling training where aspiring fashion stylists around the world could follow their dreams too. I then needed a new challenge and realised that my knowledge in understanding how to improve people’s personal brand could easily be applied to business by helping business develop great brands. This is how 3 Colours Rule was then reborn as a creative branding agency. It was a natural progression that worked out well.

What has been the most amazing day in your entrepreneurial life so far?
There have been so many amazing days but one was from being a one-woman band working at home to having an office with a team who work with same passion. It's important have a solid team to achieve anything you want and that was certainly a great achievement for me.

What has been your scariest moment?
Leaving a well-paid job to follow my dreams not knowing if I would make it or not. I had to take the leap of faith, embrace my fears and just do it.

How do you work on making your business grow?
Setting long-term and short-term goals with a clear action plan and reviewing it constantly have allowed me to grow. There is no guessing in what we do. I trust the process and follow it meticulously.

What is the best thing about being your own boss?
I'm sure many have said that but for me, the best thing about being own boss is to have full control of my destiny and being able to transform my dreams into reality. I have so many I want to achieve. But also, being able to have a positive impact on other individuals is a great reward.

What are the challenges of working for yourself and how do you tackle them
I guess the challenges of working for yourself is that everyone is looking at you to pay the bills. lol You have to make the tough decisions and owning the responsibilities no matter what.

Who do you admire or look to for inspiration as a business owner?
I find inspiration from many people wherever they are business owners or not. I'm inspired by individuals, their stories, aspirations and how they overcome adversity. I always knew how to conceptualises ideas into products. So, there isn't a business owner that stands out more than thousands of business owners I have met in my life.

What piece of advice has had the most impact on your business? And who was it from?
The best business advice I received was this “Develop your brand process and only focus on selling one product. Keep your focus (your energy) on one product and upsell when you have won the client.” Darren Shirlaw, a fantastic business mathematician and a humble millionaire.

What are the three books, websites or resources (professional or personal) that you would recommend to other business owners?

• Best books I have read is Traction by Gino Wickman – A must read
• Sell or be sold by Grant Gardonne - Crazy and amazing sales guy who helped me not being afraid of selling
• Think & Grow Rich which doesn't need to be introduced 
• For creatives – Adweek is great

Join us for expert speakers, a designer panel discussion, networking with amazing London professionals, and discover exciting independent designers in the LDC concept store.

Key details:
23rd July 2018
6-9pm
6 Slingsby Place, WC2E 9AB

Get your tickets here.

Follow Flavilla:

Twitter @FlavillaFongang
Facebook: Flavilla Fongang
LinkedIn: Flavilla Fongang