THE DESIGNERS

Federica lived in Paris and Chiara in Rio de Janeiro. Both were working on something completely different: Federica was studying pharmacy and was in Paris for an internship in hospital and Chiara, graduated from the Sant’Anna School of Pisa, writing an experimental thesis in South America. They were both at a turning point in their lives: they wanted to create something for today’s Women, to represent them and to identify them. Their passion, the needs of today's woman, the desire for innovative and fresh design, but above all an analysis of the market convinced them to found Chité.

ABOUT THE BRAND

Young Italian brand of lingerie, Chitè truly believes in the Slow Couture philosophy. That is why our modern and original designs become reality thanks to small independent laboratories based in Italy that have been handing down the Italian textile tradition. After a careful selection of the fabrics, every single item is sewed and embellished by the expert hands of our artisans. Moreover, Chitè is the first lingerie brand offering a body-inclusive customer experience based on tailor-made production. A dedicated platform, called MyChitè, is available on the brand website to let all-ages and all-shapes women choose fabrics, pick colors, give their own measurements and customize their own lingerie set as they’ve always dreamed of. 

Chitè main values are Made in Italy, as we give a new meaning to the word luxury through offering handcrafted products, Sustainability, as we believe in the following motto: buy less, choose well, make it last, and Customization, as a means of comfort and, more importantly, self-expression.