Silk, Handmade Belgian Linen and embroidery
Mohamed Tarek founded Augeo Puella with his partner Shorouk Yasser. They felt the need to create something beautiful and meaningful, that's exclusive and innovative and after two years of sheer dedications the brand was born.
Augeo Puella means grow little girl in Latin, which represents the founders first born daughter- of whom the brand takes inspiration from. The brand percieves the world as a printed canvas, they offer Italian luxurious fashion essence and state of the art silkscreen prints to create handmade wearable pieces.
We have created the LDC values in the form of our three symbols that explore the mindful, traceable and transparent processes and practices that our brands adhere to and stand for, to help you discover how the products are made and make conscious choices.
Augeo Puella's pieces are handcrafted from high grade materials that last longer, increasing the longevity of the garments life and creating a timeless addition to your wardrobe.
Some of the designers are architects and some of them are painters - all intended for each piece to be a canvas that would last forever.
Book to shop 1-1 with the Designer. Have specific questions on their products or want to see it up close and personal? Who better than the Designer to talk you through the product, after all, they created it! Learn about sizing, materials, fit and how each product is made with a personal shopping session with the face behind the brand.BOOK 1-1ATTEND OPEN STUDIO